The Florence Rhododendron Festival is the second-oldest flower festival in Oregon and third - oldest on the West Coast and is just one year younger than the Portland Rose Festival. The Oldest flower festival on the west coast is the Tournament of Roses in Pasadena, California.
The Rhododendron festival celebrates the wild rhododendrons that thrive along the Oregon Coast and officially begins with the Rhody Showcase to crown "Queen Rhododendra and King of the Coast". The festival includes a wide variety of fun and events throughout the weekend include parades, flower show spotlighting specimen rhododendrons grown by coastal inhabitants. car show, arts and craft fair, 5K run, carnival and much, much more.
This years theme is "Not Our First Rhody-O!"
Join us the year May 16-18 2014!