
We are catalysts, conveners and champions of a thriving community.
We invite you to visit Florence and we welcome you to feel like a local when you are here! Come live where you love to play!
Welcome to Florence, Oregon
Make Florence your coastal playground!
Here you’ll find an abundance of adventure—fun things to do and places to see on the Central Oregon Coast including uncrowded beaches, spectacular dunes, golf, fishing, horseback riding, ATV riding, sandboarding…and that’s just your first few days. Come, relive and share the youthful memories from family trips (remember that epic sandcastle you built?). Make new memories with friends and family—hiking, kite flying, picnicking, crabbing, whale watching, storm watching…so much to do you’re going to need award-winning lodging and dining options. You’ll easily find ALL THAT right here in the middle of the Oregon Coast.
Local Highlights
Featured
Events
FREE AI Training for Chamber Members Unlock the Power of AI: A Game-Changer for Small Business 📅 Thursday, May 29 | 🕐 1:00 PM Eastern / 10:00 AM Pacific 💻…
- Recurring daily
Keep Florence Blooming! Sponsor a Flower Basket Today! 🌸🌿 Florence is about to burst into color, and we need your help to make it happen! What started as just…
Info Session & Call for Artists for Local Studio Art Tour The Elements of Art Studio Tour is kicking off this year to feature homegrown local artists. This…
- Recurring weekly on Friday, Saturday
- Three Rivers Casino Resort
Experience the ultimate entertainment destination at Three Rivers Casino Resort! Enjoy live music every Friday and Saturday from 9pm to midnight at Blue Bills…
Saturday, May 31st | 6:00 PM -- 9:00 PM $5 Cover | Reservations Recommended 🌊🍽️Join us for a night of great food, drinks, and live music on the Siuslaw River!…
Golf-lovers will enjoy a truly unique experience when they take on the links on the Oregon Coast.
Florence News
What's New
SAND SURFING IN FLORENCE: WHERE FUN MEETS THE DUNES
- 6 minutes
Florence, Oregon—The Sandboarding Capital of the World Discover why Florence, Oregon, is the Sandboarding Capital of the World—fun, affordable, year-round adventure on the scenic Oregon Coast!
What the Experts Say About Florence
- 5 minutes
Come discover Florence — the highly acclaimed destination where coastal beauty meets small-town charm—and your best place for outdoor adventure, romantic getaways, family vacations, arts and culture…
FLORENCE CHAMBER ANNOUNCES RHODODENDRON FESTIVAL LINE-UP OF FUN
- 2 minutes
The Florence Area Chamber of Commerce is inviting everyone to the 118 th edition of the Florence Rhododendron Festival. The family friendly Oregon institution takes place May 15 to 18, 2025. This…
Accessibility Improvements Welcome All to Florence, Oregon’s Coastal Playground
- 3 minutes
The Florence Area Chamber of Commerce is proud to announce major strides in making Florence, Oregon — known as Oregon’s Coastal Playground — more accessible to visitors of all abilities. Thanks to…
- 10 minutes
After recently being named Expedia.com’s #5 Place in America to “Pop the Question,” it only makes sense to plan your big day, and at least part of your honeymoon, in Florence—Oregon’s Coastal…